My work focuses on the relationship between space, communication, and detail, and how they come together to create a coherent experience.

My background is in graphic design, and my work has gradually expanded into the full experience of a place or product—how it looks, how it functions, and how it feels to those who encounter it.

I’m particularly interested in coherence: how individual decisions come together to create something that feels calm, considered, and complete.

Much of my work sits between disciplines, connecting areas that are often developed separately but experienced as one.

I began my career in visual design and design management before moving into work centred primarily on the hospitality industry, where I now work across interiors, brand, publications, and guest experience.

I hold a Bachelor of Social Science from University College Dublin, a Bachelor of Design in Visual Communication from the National College of Art and Design, and a Postgraduate Diploma in User Experience Design from the Institute of Art, Design and Technology.

My work is guided by a simple idea: that the smallest details, when approached with care and consistency, shape how a place is remembered.